Simplify Self Care with Digital Platform Power
The Covid-19 pandemic brought healthcare to the forefront of the global conversation and made it an increasing priority for consumers – this offers a unique opportunity for industry development, particularly as we usher in a new era of technology-driven consumer healthcare. Engineered Self Care combines personalization with technology to meet evolving manufacturer, consumer and retailer needs.
Rx-to-OTC Switch: The Imperative for Expanded Access to Consumer-Driven Nonprescription Treatment
The pipeline of medications that can be safely self-administered is extensive and exciting. The target populations for these medications are large and chronic. Industry can and must find a way forward to realize commercial gains and improve equity in public health outcomes.